COMMUNITY MANAGER (New York, New York)

Whiting Consulting is seeking a Community and Social Marketing Specialist to work in our client’s fast-paced, collaborative environment to develop their social marketing strategy and grow their community. The ideal candidate is an energetic, creative multi-tasker with editorial and business acumen and is able to follow and translate social marketing trends into actionable, measurable solutions.

As the Community Manager you will act as the eyes, ears, and voice of the membership, and you will oversee the daily management of several channels related to member communication, event implementation, proactive management of the member experience and reporting. You need to have established credentials in the social space, either personally or able to demonstrate work on behalf of a brand(s). A marketing focus is also needed, in terms of understanding the behavior of a group and creative in the sense that you have a good eye and know good behavioral and visual stimulant.

Responsibilities

  • Lead and implement a social marketing strategy for the thriving and rapidly growing Company community of members.
  • Inspire and foster conversations within the community, increase traffic, drive membership, and boost engagement and UGC.
  • Write regular updates for our social sites: Facebook pages/groups, Twitter, site blogs, etc.
  • Deliver high-impact campaigns that meet the Company’s B2C and B2B goals.
  • Create dedicated channels, but also indentify one-off implementations to meet client needs.
  • Monitor the Company’s presence in the social space, identify opportunities to respond to and/or issues of member interest.
  • Create an information flow process to help facilitate learnings, address customer issues, and leverage customer knowledge.
  • Stay current in social marketing tools and industry trends.
  • Educate and tutor the various departments as how to make best use of the Company’s strategies and platforms.
  • Establish/oversee blogger affiliate program; recruit and maintain relationships with bloggers across all strategically-identified verticals/segments.
  • Develop measurement plans and own all associated metrics.
  • Reqirements

  • Hands-on work experience in Web communications and related to social media platforms.
  • Must have relevant blogging experience.
  • Must have relevant experience utilizing social media platforms (such as Facebook, MySpace, Flickr, Ning, Twitter and others) and be able to expand knowledge to mobile applications and widgets.
  • Demonstrated excellence in writing and editing, specifically writing for the digital environment.
  • Undergraduate degree in communications or related field or equivalent years of experience required.
  • Apply by sending your resume to resumes@whitingconsulting.com.

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