Guest Post: Women in Business

I have never once been impressed by the fact that I am a female entrepreneur. What I am proud of, is that I started my own business, grew it to $2.5 million and 17 employees, opened a second office in Boston and have never had a layoff in 10 years. None of those accomplishments has anything to do with being a woman.

I could be the world’s worst feminist.  I just think that we accomplish what we want to accomplish, regardless of the obstacles – real and self-imposed – we face.

There is no doubt that women and other minorities in today’s predominantly white male-dominated white-collar business world face discrimination. I just think too many of us use it as an excuse instead of finding our own, maybe new pathways.

For example, one of my clients is a venture-capital firm that was founded by three women. They were all incredibly successful in their previous jobs in investment banking because they are smart, worked extremely hard and knew how to stand up for themselves. Today, they’ve raised hundreds of millions of dollars and invest in exciting technology companies – all on their own terms. And I’ve never heard one of them blame the male establishment for their having gone their own entrepreneurial route.

Whenever I encounter someone who I suspect has defined me by my gender vs. my professional skills and strengths, I view it as a personality clash.

Frankly, I probably wouldn’t want to do business with someone so close-minded and judgmental anyway, so I instead seek out clients and partners who have the personal attributes I respect.

 

Laura Grimmer, Articulate Communications

Laura Grimmer is a communications strategist with nearly 20 years’ experience, and  Founder of Articulate Communications. Laura’s clients have included industry-defining companies like USinternetworking; leading services firms such as Sapient (NASDAQ: SAPE) and Pricewaterhouse Coopers; and enterprise software solutions leaders like CDC Software (NASDAQ: CHINA), Manugistics (NASDAQ: MANU), MAPICS (NASDAQ: MAPE) and Microsoft Great Plains.

She works closely with every Articulate client to define corporate messages and ensure the programs clearly align with business objectives. She is an active resource for every team and client for ongoing or special projects.

In addition, Laura also taps her wide network of best-of-breed service providers to deliver various counsel as needed, from investor relations to crisis communications and presentation training.

Laura leverages her experience for clients as a journalist, including positions as a reporter and senior editor with The Associated Press, the world’s largest news organization. She honed her expertise in technology at a Boston-based mid-sized PR firm in the 1990s, opening and running its Washington, D.C., and New York offices before launching Articulate in 2001.

Laura earned a bachelor’s degree in journalism from the University of North Carolina.

 

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