Guest Post: Multimedia – Breaking the Resume Mold in the 21st Century

Qualified candidates are regularly overlooked, and for the simplest of reasons: they didn’t plug the right combo of buzzwords into their resumes. Candidates are taking things into their own hands. In an attempt to circumvent the keyword-laden resume game, job seekers are adopting a more creative approach to captivating recruiters. Rather than dropping the resume altogether, the trend seems to be more focused on breaking away from over-automation and a return to the heart of what makes a good hire.

Laurie Barkman of The Resumator explains, “We’ve been told for a long time, ‘This is how you do recruiting, and here’s what matters,’ but organizations are now more interested in interactions that help to determine a good fit. And more nimble organizations are looking at people beyond the resume.”

All of that sounds nice, sure, but what’s working and what’s not? There are certain guidelines that you should always follow when submitting a resume regardless of mode of delivery, but are candidates simply covering up mistakes with aesthetics? If you ask me, resumes and the mulitmedia techniques being used are essentially marketing tools–and the function they serve isn’t changing. As Barkman states, “The question you have to ask yourself is, ‘Can multimedia enhance that message?’” If the answer is yes, there are four channels a candidate can tap into to accomplish this:

1.    Adding a Face and Voice with Video. By replacing a cover letter with a quick video pitch, job seekers can showcase skills and abilities lost in translation in a traditional resume. As Bruce Hurwitz of Hurwitz Strategic Staffing says, “Video can increase my confidence in a candidate’s ability to successfully interview–Is she professional? Is she articulate?–or eliminate a candidate from consideration.” Of course, time is money, and candidates need to give recruiters a reason to keep watching. My advice: personality is great, but don’t get too cute. Balance is key.

2.    Bringing Flat Resumes to Life with Infographics. Breaking out of the traditional resume template isn’t easy without a degree in design. But presenting a recruiter with a more visually stimulating overview of experience and qualifications can go a long way in setting a candidate apart. Thankfully, it doesn’t take an Adobe Illustrator savant to turn a boring old resume into an interesting infographic. Not only are these easy to create, but they’re easy to share across multiple channels.

3.    Showing Off on Personal Blogs. Blogs are an excellent platform for candidates to showcase their hobbies, writing and communication skills, and general interests. Think they’re just for marketing candidates? Think again. Even a meat cutter at Whole Foods can run a successful butcher blog to establish expertise and share experience with an avid audience. And candidates for and candidates for artistic positions can showcase their portfolio of work.

About the Author: Kyle Lagunas is the HR Analyst at Software Advice, a resource for selecting a talent management or an applicant tracking system. Kyle reports on trends and best practices in HR and recruiting software—offering fresh insights into the ho-hum of people processes. For further reading, you can find this article in full on his HR blog.

How to Land a Job After Graduation: Part V

When many college graduates begin their job search, they often wonder “what do I wear to the interview?” It might seem tricky if the company you’re going into is business casual. If the company dress is conservative or business casual, always dress up!Classic shoes

We realize that on a college budget, graduates might have a limited number of suit or dress pieces for an interview. We put together some different interview outfit looks on Ashley, by mixing and matching different accessories to key items in the outfit. This is the best method for any college student to create many interview outfits for less!

Some key items to mix around are:

  • necklaces or scarves with a suit coat
  • blazer or cardigan over a dress
  • classic colored heels with any outfit

For Ashley’s makeup, we used lightweight mineral foundation and blush. For any interview, you want to look natural. To get this natural look, keep the eye shades neutral colored: light pinks, browns, beiges, etc. A brown pencil eyeliner was applied lightly on her top lid, along with brownish/black mascara. We gave Ashley a comfortable and refreshed look for her interview.

Don’t forget the biggest key accessories with your interview outfit…your resume, portfolio, and questions! Good luck!

Ashley's Finished Interview Look

How to Land a Job After Graduation: Part I

How to Land a Job After Graduation: Part II

How to Land a Job After Graduation: Part III

How to Land a Job After Graduation: Part IV

How to Land a Job After Graduation: Part VI

‘Managing Forward’ Series Part III: Advice for Interns

The final video of Chip’s interview focuses on what managers look for in today’s young professionals.

It is important for every intern going into a new role to learn and discover what they need to bring to the table to benefit the employer and themself. From Chip’s six years of managing college students, there are some main points he touches upon in the video:

1.      Top-notch qualities needed for post-graduation employment.

2.      Attributes sought out in an intern.

3.      Purpose of an interview.

What are some other attributes that an intern needs to be successful?


GenYired: Top Weekly Posts

GenYired

  1. Following Up After the First Interview

    ComPRehension offers a few strategies for interviewees to rise to the top of the ranks in situations where the process is lengthy or has many candidates competing for the same opening. Similar to the Latin phrase on the U.S. seal: “E pluribus unum” – meaning:  “Out of many, one.”

  2. 50 Buzzwords You Shouldn’t Use on Your Resume

    This list is a must have. Keep in mind that your resume is scanned before it is read.  Use this list to help you eliminate the buzzwords that can eliminate you early in the process.

  3. 3 Little Things You May Not Know Employers Are Looking For

    Come Recommended has uncovered these three areas that can be easily overlooked in preparation for and even during your interview. From personal experience on both sides of an interview, make sure you’re comfortable with all of them before you introduce yourself to a potential employer.

  4. 2011 Grads Most Sought After by Employers

    Find out which college majors are poised to hit it big in the real world by CollegeRecruiter.com.

Post written by Julie Skowronek, Marketing Coordinator at Whiting Consulting.

My Boss is My Hero

Boss Day, Mug

I think one of the hardest jobs in life and one of the most rewarding opportunities is being able to be called the “Boss”. It may not be the most glamorous title but with it comes tremendous amount of responsibility.   Bosses also make mistakes, because I had meant to post this blog on Saturday, but could not get to it until today.  Oh well, I tried!

A couple of months ago a friend of mine shared with me her story about her Manager. She called him her Hero. It actually made me pause, not many people today describe their manager in such a fashion. After my son came out of his bedroom Saturday morning and said “Mom, did you know tomorrow was Boss’s Day?”…I ran into a friend this morning and ask her if I could share her story. Continue reading

Chernee’s Fashion Picks: What to Wear for Interview Success


In my house we love watching TLC (The Learning Channel) from What’s Not To Wear to Cake Boss, etc. I have loved fashion since I was a little girl. I loved putting outfits together, looking to Vogue or my new favorite by People, called Style Watch!

Currently, more and more candidates are asking what the appropriate dress to wear on an interview is. In particular, candidates wonder how to dress when you know the company dress code is more casual in nature. So we all have those mornings that the closet ends up on the floor and you just can’t find a single thing to wear! Then put on the added pressure that you are going to your first interview knowing that in today’s world, first impressions are so important.

My advice to candidates is: for the first meeting it is better to dress up than down.

There are many options to choose from for creating your best look: classy, conservative, sophisticated, fun, simple, or trendy. There is no one correct style, but you can choose your outfit to be the best looking professional attire in town!

For the first interview, keep your outfit from being too trendy or loud to make the best first impression. Keep accessories to a minimum, so you or the interviewer won’t be distracted by the sound of bangles on the wrist clinking when you’re talking.

To prepare for a second interview, wear something a little more fun to express your personality, such as a dress instead of a suit. Keeping it professional and simple, my mom always said, “less is more!”

Julie and I had so much fun one Thursday afternoon going to the mall (one of my favorite pastimes) to look at all the great clothing options out there for folks. We put together some fun options to wear during the various stages of the interview process.

Browse through our pictures, and let us know your thoughts and tricks for interview dress success!

Yikes! I Have an Interview Tomorrow, What Do I Do?


Have you ever been scheduled for an interview at the last minute?  Now that interview is tomorrow? Stop everything you’re doing and FOCUS!

Perfect Your Resume.

For starters, double check your resume and make sure it’s up-to-date. Read through your resume word for word, and be ready to be asked any questions about the tiniest detail of your resume.

For example, I felt I was well prepared for my very first phone interview…so I thought. At the very bottom of my resume under my ‘Skills’ section, I had Adobe Photoshop. I was asked what I had done with the program. My issue- I hadn’t used it in over two years!  It’s something I never learned in business classes, but picked up from watching a friend.

If you think you’ll get stuck when asked a question about a detail on your resume, take it out.

Know what you want from this job.

Always go into an interview with a career goal in mind. Employers can’t figure it out for you. In just about half of my old interviews, I was asked the same question, “Where do you want to be in 5 years?” It’s scary to think about, because everyone thinks in the short-term point of view. But if you have a career goal already intact and a passion for the particular position, share it with the interviewer! Employers want to know that you think in the future with long-term goals. They want to see what you have to offer the organization, what’s important to you, your qualities, and your enthusiasm for their field. Continue reading

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