Guest Post: Multimedia – Breaking the Resume Mold in the 21st Century

Qualified candidates are regularly overlooked, and for the simplest of reasons: they didn’t plug the right combo of buzzwords into their resumes. Candidates are taking things into their own hands. In an attempt to circumvent the keyword-laden resume game, job seekers are adopting a more creative approach to captivating recruiters. Rather than dropping the resume altogether, the trend seems to be more focused on breaking away from over-automation and a return to the heart of what makes a good hire.

Laurie Barkman of The Resumator explains, “We’ve been told for a long time, ‘This is how you do recruiting, and here’s what matters,’ but organizations are now more interested in interactions that help to determine a good fit. And more nimble organizations are looking at people beyond the resume.”

All of that sounds nice, sure, but what’s working and what’s not? There are certain guidelines that you should always follow when submitting a resume regardless of mode of delivery, but are candidates simply covering up mistakes with aesthetics? If you ask me, resumes and the mulitmedia techniques being used are essentially marketing tools–and the function they serve isn’t changing. As Barkman states, “The question you have to ask yourself is, ‘Can multimedia enhance that message?’” If the answer is yes, there are four channels a candidate can tap into to accomplish this:

1.    Adding a Face and Voice with Video. By replacing a cover letter with a quick video pitch, job seekers can showcase skills and abilities lost in translation in a traditional resume. As Bruce Hurwitz of Hurwitz Strategic Staffing says, “Video can increase my confidence in a candidate’s ability to successfully interview–Is she professional? Is she articulate?–or eliminate a candidate from consideration.” Of course, time is money, and candidates need to give recruiters a reason to keep watching. My advice: personality is great, but don’t get too cute. Balance is key.

2.    Bringing Flat Resumes to Life with Infographics. Breaking out of the traditional resume template isn’t easy without a degree in design. But presenting a recruiter with a more visually stimulating overview of experience and qualifications can go a long way in setting a candidate apart. Thankfully, it doesn’t take an Adobe Illustrator savant to turn a boring old resume into an interesting infographic. Not only are these easy to create, but they’re easy to share across multiple channels.

3.    Showing Off on Personal Blogs. Blogs are an excellent platform for candidates to showcase their hobbies, writing and communication skills, and general interests. Think they’re just for marketing candidates? Think again. Even a meat cutter at Whole Foods can run a successful butcher blog to establish expertise and share experience with an avid audience. And candidates for and candidates for artistic positions can showcase their portfolio of work.

About the Author: Kyle Lagunas is the HR Analyst at Software Advice, a resource for selecting a talent management or an applicant tracking system. Kyle reports on trends and best practices in HR and recruiting software—offering fresh insights into the ho-hum of people processes. For further reading, you can find this article in full on his HR blog.

Advertisements

How to Land a Job After Graduation: Part V

When many college graduates begin their job search, they often wonder “what do I wear to the interview?” It might seem tricky if the company you’re going into is business casual. If the company dress is conservative or business casual, always dress up!Classic shoes

We realize that on a college budget, graduates might have a limited number of suit or dress pieces for an interview. We put together some different interview outfit looks on Ashley, by mixing and matching different accessories to key items in the outfit. This is the best method for any college student to create many interview outfits for less!

Some key items to mix around are:

  • necklaces or scarves with a suit coat
  • blazer or cardigan over a dress
  • classic colored heels with any outfit

For Ashley’s makeup, we used lightweight mineral foundation and blush. For any interview, you want to look natural. To get this natural look, keep the eye shades neutral colored: light pinks, browns, beiges, etc. A brown pencil eyeliner was applied lightly on her top lid, along with brownish/black mascara. We gave Ashley a comfortable and refreshed look for her interview.

Don’t forget the biggest key accessories with your interview outfit…your resume, portfolio, and questions! Good luck!

Ashley's Finished Interview Look

How to Land a Job After Graduation: Part I

How to Land a Job After Graduation: Part II

How to Land a Job After Graduation: Part III

How to Land a Job After Graduation: Part IV

How to Land a Job After Graduation: Part VI

How to Land a Job After Graduation: Part III

How to Land a Job After Graduation: Part I

How to Land a Job After Graduation: Part II

How to Land a Job After Graduation: Part IV

How to Land a Job After Graduation: Part V

How to Land a Job After Graduation: Part VI

GenYired: Interview Preparation

The most critical step in the process to impress the future employer with everything you got. Do you feel a little hesitant or nervous? Are you not sure what to expect? These three articles focus on the little things you could possibly miss when preparing for the big day.

Continue reading

GenYired: Top Weekly Posts for Gen Y



  1. The Extreme Interview

    Pepsi launched this commercial, which gives a funny perspective of the interview process.

  2. 25 Qualities Job Interviewers Look For

    Do YOU have what it takes for the perfect interview? Carefully take a look at this list- there are some qualities that you might have accidently forgot about or haven’t thought of in a while. These 25 interview qualities are always sought for in a candidate during the interview. TIP: Print out and familiarize yourself with the list. You’re interviewer will be impressed!

  3. Who Leads the Way in Digital World?

    Which Generation has caught up with each different kind of technology? Forrester Research’s survey will give you all the details.

  4. Why Bashing Millennials is Wrong

    Multitasking, no sense of privacy online and acting entitled: Generation X and Baby Boomers sometimes only see the negative qualities that GenY brings with them to the office. These negative GenY qualities can be reversed around into qualities that help them and their companies achieve the maximum effect.

  5. Top Careers of the Future

    The U.S. Bureau of Labor Statistics has compiled the 10 year forecast of jobs with the most growth in a variety of industries: Health, Sales, Financial, Education, Management, Engineering, Software, Medical, and much more! Their growth is documented in number of new jobs and percent change.

    Post written by Julie Skowronek, Marketing Coordinator at Whiting Consulting.

2010 Graduates: BE Prepared!


Many of the current college graduates haven’t had any luck securing a full-time job yet with the condition of the current job market. As a recent college graduate, many more classmates than I expected with a Business Administration degree are looking for full-time jobs, rather than going to grad school for their M.B.A.  I couldn’t figure out why, if they had very little previous experience in the field they were looking at, or didn’t take the initiative to be continuously searching while finishing the end of the semester. According to a Michigan State University survey, there was a 40 percent decline in job prospects in 2009, but hiring has increased by 5.3 percent for 2010 college graduates with careers in the accounting and engineering industries, as stated by NACE. With the steadily increasing amount of jobs available in the market, one has to be able to stand out ahead of their competition if more graduates are simultaneously flooding the market searching for these additional jobs. An increased effort is needed to take a little step in job searching and preparing to be able to secure an interview. Continue reading

%d bloggers like this: