Guest Post: Multimedia – Breaking the Resume Mold in the 21st Century

Qualified candidates are regularly overlooked, and for the simplest of reasons: they didn’t plug the right combo of buzzwords into their resumes. Candidates are taking things into their own hands. In an attempt to circumvent the keyword-laden resume game, job seekers are adopting a more creative approach to captivating recruiters. Rather than dropping the resume altogether, the trend seems to be more focused on breaking away from over-automation and a return to the heart of what makes a good hire.

Laurie Barkman of The Resumator explains, “We’ve been told for a long time, ‘This is how you do recruiting, and here’s what matters,’ but organizations are now more interested in interactions that help to determine a good fit. And more nimble organizations are looking at people beyond the resume.”

All of that sounds nice, sure, but what’s working and what’s not? There are certain guidelines that you should always follow when submitting a resume regardless of mode of delivery, but are candidates simply covering up mistakes with aesthetics? If you ask me, resumes and the mulitmedia techniques being used are essentially marketing tools–and the function they serve isn’t changing. As Barkman states, “The question you have to ask yourself is, ‘Can multimedia enhance that message?’” If the answer is yes, there are four channels a candidate can tap into to accomplish this:

1.    Adding a Face and Voice with Video. By replacing a cover letter with a quick video pitch, job seekers can showcase skills and abilities lost in translation in a traditional resume. As Bruce Hurwitz of Hurwitz Strategic Staffing says, “Video can increase my confidence in a candidate’s ability to successfully interview–Is she professional? Is she articulate?–or eliminate a candidate from consideration.” Of course, time is money, and candidates need to give recruiters a reason to keep watching. My advice: personality is great, but don’t get too cute. Balance is key.

2.    Bringing Flat Resumes to Life with Infographics. Breaking out of the traditional resume template isn’t easy without a degree in design. But presenting a recruiter with a more visually stimulating overview of experience and qualifications can go a long way in setting a candidate apart. Thankfully, it doesn’t take an Adobe Illustrator savant to turn a boring old resume into an interesting infographic. Not only are these easy to create, but they’re easy to share across multiple channels.

3.    Showing Off on Personal Blogs. Blogs are an excellent platform for candidates to showcase their hobbies, writing and communication skills, and general interests. Think they’re just for marketing candidates? Think again. Even a meat cutter at Whole Foods can run a successful butcher blog to establish expertise and share experience with an avid audience. And candidates for and candidates for artistic positions can showcase their portfolio of work.

About the Author: Kyle Lagunas is the HR Analyst at Software Advice, a resource for selecting a talent management or an applicant tracking system. Kyle reports on trends and best practices in HR and recruiting software—offering fresh insights into the ho-hum of people processes. For further reading, you can find this article in full on his HR blog.

Advertisements

How to Land a Job After Graduation: Part III

How to Land a Job After Graduation: Part I

How to Land a Job After Graduation: Part II

How to Land a Job After Graduation: Part IV

How to Land a Job After Graduation: Part V

How to Land a Job After Graduation: Part VI

GenYired: Top Weekly Posts

GenYired

  1. Following Up After the First Interview

    ComPRehension offers a few strategies for interviewees to rise to the top of the ranks in situations where the process is lengthy or has many candidates competing for the same opening. Similar to the Latin phrase on the U.S. seal: “E pluribus unum” – meaning:  “Out of many, one.”

  2. 50 Buzzwords You Shouldn’t Use on Your Resume

    This list is a must have. Keep in mind that your resume is scanned before it is read.  Use this list to help you eliminate the buzzwords that can eliminate you early in the process.

  3. 3 Little Things You May Not Know Employers Are Looking For

    Come Recommended has uncovered these three areas that can be easily overlooked in preparation for and even during your interview. From personal experience on both sides of an interview, make sure you’re comfortable with all of them before you introduce yourself to a potential employer.

  4. 2011 Grads Most Sought After by Employers

    Find out which college majors are poised to hit it big in the real world by CollegeRecruiter.com.

Post written by Julie Skowronek, Marketing Coordinator at Whiting Consulting.

Yikes! I Have an Interview Tomorrow, What Do I Do?


Have you ever been scheduled for an interview at the last minute?  Now that interview is tomorrow? Stop everything you’re doing and FOCUS!

Perfect Your Resume.

For starters, double check your resume and make sure it’s up-to-date. Read through your resume word for word, and be ready to be asked any questions about the tiniest detail of your resume.

For example, I felt I was well prepared for my very first phone interview…so I thought. At the very bottom of my resume under my ‘Skills’ section, I had Adobe Photoshop. I was asked what I had done with the program. My issue- I hadn’t used it in over two years!  It’s something I never learned in business classes, but picked up from watching a friend.

If you think you’ll get stuck when asked a question about a detail on your resume, take it out.

Know what you want from this job.

Always go into an interview with a career goal in mind. Employers can’t figure it out for you. In just about half of my old interviews, I was asked the same question, “Where do you want to be in 5 years?” It’s scary to think about, because everyone thinks in the short-term point of view. But if you have a career goal already intact and a passion for the particular position, share it with the interviewer! Employers want to know that you think in the future with long-term goals. They want to see what you have to offer the organization, what’s important to you, your qualities, and your enthusiasm for their field. Continue reading

%d bloggers like this: